Instructions This week, you will submit Part D of your Marketing Plan. Add this portion of your marketing plan to the portion submitted last week, so your marketing plan becomes a running document with additional sections added each week (be sure to continue the formatting provided in the template). This section of your plan should be approximately two (2) pages long and should use at least two resources (which can include the company's own website and the social media pages of your company), properly cited with in-text citations. Remember: You must use at least 2 resources. You can use resources used previously if applicable, but at least one resource should be related to a digital media analysis of your chosen company/brand. You should be reviewing your company’s website and social media pages for this assignment. Use these headings in bold font in your plan, and cover the points beneath each heading. Digital Marketing Activities Explain the digital marketing activities of your chosen company, other than social media. (Remember that digital marketing activities include the company’s website, SEM and SEO, content marketing, etc.) In what ways does each activity engage consumers? Social Media Marketing Explain the social media channels used by this business. Discuss the content of each social media channel. In what ways does this business encourage consumers to interact with the brand? Digital/Social Media Marketing Assessment Discuss your opinion of your business' digital and social media strategy and activities. Which aspects do you think are the strongest in reaching and engaging with target consumers and customers? Why? What improvements in channels, content, or tactics would you make to the digital/social marketing strategy if you were on the marketing team at your chosen business?