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According to our textbook author, “a planning sheet is an outline of what you should think about to make your writing planning more effective.” It simply acts as a guide to help you outline the various elements of your project. For this assignment, suppose you have been hired as a PR writer to draft the copy for a direct-mail letter. Prepare a planning sheet for one of the following: I provided the different options on the instructions page.
Date Posted: 08/09/2021
Category: Communications
Due Date: 16/09/2021
Instruction
MacFarland Driving School, promoting a program to help senior citizens improve their driving skills and save on insurance costs. Statewide Insurance Company, promoting renters' insurance for college roommates in off-campus apartments. Upstate United, an advocacy group organizing a protest against plans to dam a local creek as a non-recreational reservoir. An organization trying to mobilize action on a social or political issue that interests you. Your planning sheet should contain the following elements: Public Relations Situation Analysis of Key Publics Core News Benefit Statement Tone of Message Intended Outcomes Action Statement
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