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Marketing
Date Posted: 22/03/2021
Category: Business
Due Date: 22/03/2021
Instruction
Answer the question 1.There are many channels on YouTube that target children and include sponsored content. What are the ethical implications of such sponsorship? Do you think that targeting children with sponsored content requires regulation and if so, who is responsible for monitoring this content? 2.Do you think the $170 million fine that Google had to pay was enough to deter other tech companies from violating the COPPA and other consumer privacy laws? Why or why not? 3.Discuss the major issues facing digital marketing platforms such as Google, YouTube, Facebook, and Instagram with regard to privacy. How will impending regulations affect the use of digital and social media by marketers? Refer back to Chapter 20 in your response. Cite specific examples from the text
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