Project Summary: Write short paper answering: 1. What particular conditions that MNCs face in emerging markets may require specialized strategies? 2. What strategies might be most appropriate in response? 3. How might a company identify opportunities at the base of the pyramid (i.e., low-income markets)? 4. You are to use academic sources in support of your argument. References Luthans Fred & P.Doh Jonathan (2012), Intarnational Management, Culture, Strategy, and Behavior, 8th Edition, McGrow-Hill at least 3 double space pages (turnitin under 20%)